L'Oreal Men Expert Vita Lift Intense Double Action Re-Tautening Moisturiser 30ml/1oz

A smoothing shampoo for rebellious hair Helps purify hair while banishing frizz Contains Pro-Keratin complex of amino acids & wheat protein Mimics hair's natural keratin structure to instantly strengthen & protect Blended with Kukui Oil & Evening Primrose Oil to control frizz & smooth hair Improves & maintains hydration of hair Leaves hair soft, shiny & manageable

Nourishing hair mask designed to restore softness & enhance shine for blonde or lightened hair Enriches texture with a creamy formula infused with acai berry extract, known for antioxidant properties that help protect hair fibers & maintain vibrancy of blonde tones Smooths strands using conditioning agents that coat hair for improved manageability & a silky finish without heaviness Supports fiber strength with emollients that help reduce dryness & maintain hydration balance for healthier-looking lengths Enhances luminosity by delivering targeted care to dull or sensitized blonde hair, promoting a radiant, polished appearance Maintains color clarity with antioxidant-rich ingredients that help defend against external aggressors & reduce unwanted dullness Recommended for color-treated or highlighted blonde hair seeking softness, shine & protection Made in Spain

Strengthening hair mask designed to nourish lengths & help reduce breakage for visibly healthier strands Enriches texture with a creamy, concentrated formula developed with patented Filler-A100 technology to penetrate fiber & thicken hair ends for reinforced structure Conditions deeply using amino acids that support hair strength & resilience while improving softness & manageability without weighing hair down Smooths lengths with emollients that coat strands for a silky finish & enhanced shine, helping maintain a polished look Protects hair integrity by delivering targeted care to fragile ends, reducing the appearance of thinning & promoting uniform thickness Maintains hydration balance with conditioning agents that help prevent dryness & keep hair feeling supple & comfortable Recommended for long hair with thinning ends seeking reinforcement & improved texture Made in Spain

A neutralizing blue additive for highlighted or color-treated dark blonde hair Helps neutralize orange undertones while enhancing dark blonde hair Includes carefully selected blue dyes that should be mixed with Blondifier Mask or Serie Expert Powermix Treatment Guarantees long-lasting results, shampoo after shampoo For professional use only

An anti-yellow violet additive for highlighted or color-treated light blonde hair Helps neutralize undesired yellow undertones while enhancing cool blonde hair Includes carefully selected violet dyes that should be mixed with Blondifier Mask or Serie Expert Powermix Treatment. Guarantees long-lasting results, shampoo after shampoo For professional use only

A length renewing shampoo for longer, thicker hair The FILLER-A100, a technology owned by L'Oréal Professionnel only, penetrates the fiber core to thicken ends & resurfaces The Amino Acid brings strength to the fiber, helps reduce hair breakage & split ends The lengths are shinier & stronger & the ends are durably thicker Suitable for long hair with thinned ends

An anti-metal cleansing cream shampoo Gently removes metal particles from hair to prevent hair breakage & color shift Features a generous rich cleansing cream that transforms in a concentrated foam Enriched with glicoamine & ionène, a molecule small enough to track & neutralize metal inside the fiber, makes it strengthened & more resistant to damage Hair becomes smoother, nourished for an extended period, & gains strength while also being detoxified to preserve its vibrant color & achieve a lustrous shine Scented with an addictive fragrance with a tech signature, thanks to a memorable citrus top associated with distinctive musky woods Easy to rinse Recommended for all hair textures, including color-treated, damaged, bleached & natural hair Sulfate-free & color safe

A hair density activator serum Concentrated with 5% stemoxydine & enriched with resveratrol to sustain proper stem cell functioning Optimizes hair cycles that leads to an improved follicle renewal & increase in hair density Multiplies the number of hairs with daily use Scented with an addictive fragrance

A purifying professional shampoo Gently purifies & helps to give the feeling of renewed density Enriched with Magnesium salt to purify hair roots from buildup that can impact hair growth Multiplies the number of hairs with daily use Gives you a pleasant experience with highly concentrated actives & addictive fragrance Leaves hair smooth & radiant Free from silicone & alcohol