Virtue Colorkick De-Brassing Shampoo 240ml/8oz

A rich, high-powered repairing shampoo for damaged hair Gently dissolves daily build-up while filling in cracks of damage Powered by exclusive Alpha Keratin 60ku®, a whole, human keratin protein Binds directly to damaged areas while healing & repairing hair Formulated with Hydrolyzed Quinoa to enhance color & retain moisture Contains Baobab Seed Oil derived from the African Tree of Life, an intense emollient for dry, damaged hair Enhanced with Grapefruit Extract, packed with Vitamin C & anti-oxidants Helps revitalize the scalp & restores hair’s vibrancy & shine Scented with a rich, nurturing blend of fresh woods & clean citrus Leaves hair soft, clean & healthy-looking Color-safe, paraben-free & gluten-free

A powerful in-shower daily smoothing shampoo Powered by exclusive Alpha Keratin 60ku®, a whole, human keratin protein Binds directly to damaged areas while healing & repairing hair Contains Pink Pomelo, rich in Vitamin A, C, B1 & zinc to restore hair's vitality Blended with Phospholipids derived from natural soybeans to fight frizz & protect against humidity Enhanced with Gotu Kola, a multi-tasking Indian herb to promote strength, smoothness & luster Re-paves rough cuticles & reduces friction between each strand Scented with a restorative blend of flower, fruit & herbs Leaves hair silky-soft, clean & hydrated Color-safe, paraben-free & gluten-free

A powerful in-shower daily smoothing shampoo Powered by exclusive Alpha Keratin 60ku®, a whole, human keratin protein Binds directly to damaged areas while healing & repairing hair Contains Pink Pomelo, rich in Vitamin A, C, B1 & zinc to restore hair's vitality Blended with Phospholipids derived from natural soybeans to fight frizz & protect against humidity Enhanced with Gotu Kola, a multi-tasking Indian herb to promote strength, smoothness & luster Re-paves rough cuticles & reduces friction between each strand Scented with a restorative blend of flower, fruit & herbs Leaves hair silky-soft, clean & hydrated Color-safe, paraben-free & gluten-free

A hydrating, nourishing & repairing shampoo for curls Features a rich, non-drying formula that gently cleanses hair while removing excess oils & build-up to maintain the natural curl pattern Protects against humidity, heat & environmental damage while mending & prepping hair for manageable & frizz-free styles Contains Alpha Keratin 60ku® that works with specially chosen hydrators & curl-optimizing polymers to repair brittle hair that’s more prone to breakage Loaded with water-soluble jojoba oil to provide moisture to enhance shine, compatibility & detangling Infused with specialty carob gum (ceratonia siliqua) to form a sheer film to lock in moisture Enriched with vegetable-derived polymer from lond bean to facilitate curl formation & definition Boosted with specialty rice protein & extract with sunflower seed oil to provide solar protection from the drying & damaging effects of UV rays Keep curls springy, shiny & full of life Scented with a luxurious blend of juicy kumquat, grapefruit & peppery greens wrapped in warm driftwood notes Free Of parabens, phthalates, silicones, sulfates, formaldehyde donors, synthetic colorants & dyes Color-safe, gluten-, cruelty-free & vegan

A color-preserving conditioner for brunettes level 8 & below Eliminates unwanted warmth & brassiness in the orange to orange-red range Contains natural toning agents: Blue Honeysuckle Berry, Kale, Blue Mineral Pigment & Blue Lotus Leaves hair soft, silky & shiny

A color-preserving conditioner for brunettes level 8 & below Eliminates unwanted warmth & brassiness in the orange to orange-red range Contains natural toning agents: Blue Honeysuckle Berry, Kale, Blue Mineral Pigment & Blue Lotus Leaves hair soft, silky & shiny

Fan Favorites Kit: 1x Recovery Shampoo - 240ml/8oz 1x Recovery Conditioner - 200ml/6.7oz 1x Healing Oil - 50ml/1.7oz 1x Restorative Treatment Mask - 50ml/1.7oz Ideal both for personal use & as a gift

A light, dual-action whipped cream that detoxifies scalp of build-up & impurities Provides residue-free hair conditioning & scalp balancing effects Beta Hydroxy Acid (BHA) gently lifts dry aged cells without adding residue Papain & bromelain, the rice beads & fruit enzymes that offer dual-action exfoliation Kalahari melon oil & jojoba oil provide moisture balance Alpha Keratin 60ku® repairs hair with each use Rice exfoliator sloughs away dead skin cells to leave scalp smooth Coconut, jojoba & kalahari melon oils provide essential hydration for hair & scalp Scented with a soothing blend of lavender, chamomile, white tea, bergamot, magnolia buds & a light touch of creamy sandalwood Free of parabens, sulfates, phthalates, synthetic colors & dyes Color-safe, gluten-free, cruelty-free & vegan

A leave-in cream rich in reparative proteins & emollients to infuse hair with hydration Helps neutralize frizz & guards hair against heat & humidity Alpha Keratin 60ku® helps to repair cracks & splits, leaving curls stronger & softer A super-hydrating combo of shea butter, jojoba esters & olive-derived esters that provides lightweight moisture without weighing down curls Selaginella iepidophylla extract, a specialty botanical plant active that attracts moisture to parched curls to bring them back to life Multi-faceted UV/solar protection complex, an anti-pollution active that is known to provide color & heat protection Scented with a luxurious blend of juicy kumquat, grapefruit & peppery greens wrapped in warm driftwood notes Keeps curls springy, shiny & full of life